Based upon our work for other high profile clients El Developments Ltd. asked Marathon to create an identity and Marketing Package for their latest development called The Venetian on Grace Bay.

Our Solution

Marathon chose to create a logo based upon a golden shell from the Renaissance overlayed on a wave graphic. Exploration into something "more" Venetian told us that it would not correctly represent the development.

In creating our Sales Collateral we were aided by the fact that a sister development shared a similar architectural style and therefore we were able to conduct our photo shoots there, creating a real feeling of place. To further enhance this concept we chose to date our photographs in the advertising so that the imagery really did have a time and place. The Venetian is one of the fastest selling condominium projects in Providenciales at this time.